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Shop some of Jen's favourite brands and products. Everything mentioned below has been tried and tested by Jen and includes brands she recommends to her clients in a 1:1 setting. Please note that some of these include affiliate links where you receive a discount and in return, Jen receives a small commission in return, at no extra cost to you. 

Aduna - 15% off

Aduna produce a collection of superfood blends including raw cacao, baobab powder & moringa which are fertility friendly and pregnancy safe. These are a great way to elevate your smoothies or any snacks you're making. 


EQUI London

Equi create effective supplements for women in optimal dosages and bio-available forms for each life stage. My clients will know I am a huge fan of Pregnancy Formula. Not only does it contain everything you need during the preconception period, it is safe during IVF and well-tolerated during pregnancy.

Exhale Coffee - £10 off

Exhale produce speciality grade, organic coffee which is scientifically verified healthy. Coffee can contain toxins and mycotoxins yet exhale coffee are free from these and can verify this via independent lab testing. If you are looking to reduce caffeine intake, their Swiss water decaf method is chemical free so you can be sure that you are supporting your fertility in the process. 

Femme Health - 10% off

Femme health are currently the only online department store in the UK for fertility and conception. They have over 250 products from 55 different brands and growing. Their mission is to provide women convenience, accessibility and choice when it comes to fertility by putting everything in one place. I particularly love the Proov sticks for cycle monitoring and Mira, both offered on Femme Health.

Freja - 20% off

Freja produce natural bone broth, responsibly sourced from Norway. They come in easy to store cartons, making them a real staple in any household. I particularly love bone broth to support gut health whilst trying to conceive. The glycine and collagen found in bone broth is essential during pregnancy when needs increase exponentially.

Healf - 10% off

Healf is your one stop shop for everything healthy. They stand by their four key pillars - EAT, MOVE, MIND, SLEEP and you can shop these areas to support your overall health and wellbeing. They also stock a wide range of supplements from some of my favourite brands. I have worked with Healf to curate a Fertility range of products - all you need to do is search fertility.

Linwoods - 15% off

I've been a loyal customer of Linwoods for many years and they are a firm staple in any fertility plan I create for my clients. Not only do linseeds (flax) contain healthy fats like omega 3, they are great for balancing hormones naturally. Their milled range is great for those that don't necessarily want to eat nuts and seeds whole & they are much easier on digestion too.

Medichecks - 10% off

Medichecks is your one-stop-shop for private blood testing. Jen uses Medichecks with all her clients to check everything from sex hormones, thyroid function & DHEA-S, to full blood counts, liver function, cholesterol & key fertility nutrient profiles including B12, folate, iron, vitamin D and more. Blood draws are far more reliable than finger prick testing.

Natural Cycles - 15% off

Basal body temperature is considered the gold standard in ovulation and cycle tracking. Natural Cycles uses temperature tracking and an app so that you can pin point your fertile window and potentially conceive faster (according to their research). 

Riverford - £15 off

Riverford Organic award-winning veg boxes are a sustainable & convenient way to eat pesticide-free seasonal organic produce. Jen is a loyal customer with Riverford and vouches for their locally grown/sourced products including their veg, fruit, dairy & meat. All their packaging is re-used or compostable.

Wild - 50% off

Wild create natural, aluminium-free deodorants that actually work. The base of all their deodorant's include natural ingredients and they have scent-free and sensitive options too. Once you start using Wild, you won't look back.  

Zita West - 10% off

Zita West has been trusted in the fertility & pregnancy field for over 20 years. The range of fertility & pregnancy supplements have been developed alongside a leading IVF clinic, formulated based on the latest clinical evidence. I am a huge fan of their Menceive & Femceive products in particular. 

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